— Single Company —
Launch Bigger. Reach Further. Spend Smarter.
Best for brands with news too big to share the spotlight with competitors. Our dedicated virtual launch events are built around your product, your story, and your schedule.
Whether serving as your primary activation or complementing a larger campaign, trade show, press release, media tour, or in-person event, Techfluence Launch Events are built to give your announcement the attention it deserves — without sharing the spotlight with competing brands or incurring the cost and complexity of a traditional live event.
Unlike our multi-company Showcase Events, Launch Events begin with a live webinar where your company takes center stage. Your presentation can take the form of a keynote, product demonstration, fireside chat, executive interview, moderated conversation, panel discussion, or virtually any combination of formats. Need a moderator? We can help with that too, as we did when we secured Bree Fowler of CNET to moderate a sponsor panel discussion.
Following the presentation, attendees continue the conversation in your branded Virtual Breakout Room.
Techfluence can manage attendee recruitment from start to finish, work alongside your PR team, or simply provide the platform while your team handles invitations. Every Launch Event also includes a comprehensive Post-Event Report delivered within 24 hours, and your Virtual Breakout Room remains accessible for four weeks after the event.
Although designed primarily for product launches, the format works equally well for media briefings, product demonstrations, pre- and post-show previews, seasonal campaigns, executive announcements, and other company news.
Techfluence Launch Events are built around your announcement, reaching a curated, opt-in audience of consumer technology journalists, creators, analysts, broadcasters, bloggers, and other industry opinion leaders whose interests align with your product, technology, and story.
Drawing on more than two decades in consumer technology events, Techfluence founder Barry Myers has built a media and creator network rivaling leading consumer tech PR firms — expanded further through Techfluence's influencer marketing relationships.
Attendee recruitment can be managed entirely by Techfluence, coordinated with your PR agency or internal communications team, or handled primarily by your organization with Techfluence providing the event platform and attendee experience. We're happy to adapt the approach to fit your objectives and existing media relationships.
View Past Attendee Lists →Full Event Management
- Banner Listing
- "Host" Promotion
Virtual Breakout Room Capabilities
- Video Chat
- Text Chat
- Product Name
- Description
- Images
- Availability
- Link
- Description
- Company Website Link
- Social Media Links
- Meeting Scheduler Link
- Additional Links
- Name
- Title
Post-Event Report Sections
- Downloads
- Video Plays
- Link Clicks
- Video Chat Recording
- Scheduled Meeting Requests
One event. Everything included. No hidden fees.
Multi-Event Packages
- Register for ANY TWO Techfluence Virtual Events and save 5%.
- Register for ANY THREE OR MORE and save 10%.
Build a year-round communications strategy by mixing Showcase, Launch, and Perspectives events.
View Our Full Schedule →Launch Pack
- Sign up for THREE OR MORE Custom Launch Events and save 20%.
Create a coordinated, multi-launch strategy that keeps your brand in front of top-tier media and creators throughout the year.
Learn More →Our platform isn't limited to launches. Virtual events should be a core part of your communications strategy — not an afterthought.
Company Announcements
Share major news with press and stakeholders simultaneously, anywhere in the world.
Thought Leadership Sessions
Position your executives as industry voices with panels, talks, and fireside chats.
Customer Events
Engage your existing customers with product updates, roadmap previews, and exclusive briefings.
Media Previews
Give journalists early access to products and news in a structured, professional environment.
Influencer Briefings
Brief creators on new products, share assets, and build relationships — all in one session.
Investor Communications
Present updates and milestones to investors with a polished, interactive virtual environment.
Virtual Product Showcase
Reach a curated audience of tech press and influencers at one of our regularly scheduled multi-brand Showcase Events — a cost-effective way to get in front of media without owning the whole stage.
Learn More →Techfluence Perspectives Events
An editorial-style industry briefing built around your product category's biggest trends — presented alongside experts, press, and creators.
Learn More →We know you're busy, so we've designed the entire process to be as simple and seamless as possible. Here's all you need to do to get started:
Review the Event Calendar and submit our Sponsor Sign-Up Form to let us know about your event.
We'll send you a Sponsor Intake Form that you can use to send us the materials (copy, images, files, etc.) to get you set up. You can return to the Intake Form as many times as needed, so please submit even if you leave some blanks the first time.
When your webinar and Virtual Breakout Room are ready, we'll contact you to schedule a rehearsal, go over the event flow on event day, and answer any questions you have.
Whether you're launching a new product or looking for a smarter way to connect with press and influencers, we'd love to show you what's possible.