The Anti-Agency for Consumer Tech Brands.
While others automate and delegate, we do the opposite — senior-level strategy, real industry relationships, and new ideas that deliver — all executed by someone with 20+ years of experience helping consumer tech brands cut through the noise.
Whether you need a partner you trust to work independently and remain accountable, or someone who brings the expertise your team is missing, we fit the way you work.
Influencer Marketing Programs
End-to-end creator relationship management for consumer tech brands. From creator selection and negotiation across YouTube, TikTok, and Instagram to execution, tracking, and optimization — we handle everything.
Learn More →Virtual Media Briefings
Launch your product to press and influencers around the world without leaving your office. A cost-effective, easy-to-execute alternative to in-person launch events.
Learn More →Not sure which Techfluence program fits? Start with this chart and go from there.
If there was a Venn Diagram for consumer tech experts in PR, marketing, and events, Barry would be at the center of it.Robin Raskin — Founder, Living in Digital Times & CES Veteran
Category Expertise
Consumer tech isn't a vertical you can serve well from the outside. It has its own language, its own competitive dynamics, its own calendar, and its own cast of journalists, analysts, and creators whose relationships matter enormously. Techfluence founder, Barry Myers, has spent more than two decades inside this world — attending 20+ CES events, building a LinkedIn network of over 5,000 industry contacts, and working directly with the reporters and editors who cover the products your customers are buying.
You're not paying us to get up to speed. You're paying us to get to work.
Learn More About Barry's Background →Senior Management
At most agencies, senior talent wins the business and junior staff runs it. At Techfluence, Barry manages every account personally — from the first briefing call through final reporting. There is no handoff, no account coordinator relay, and no learning curve that costs you time and money.
This same hands-on approach extends to every creator and press relationship we maintain. Barry personally manages those connections too — which means the people we work with know who they're dealing with, and so do you.
Every engagement is structured to minimize the time you spend managing us, so you can stay focused on everything else on your plate. We handle the details — all of them. You get the results.
No handoffs. No account managers. Just Barry — start to finish.
Discover What That Means in Practice →End-to-End Innovation
Deep category experience doesn't just make you better at executing the playbook — it teaches you where the playbook is wrong. Over the years, Barry has developed a set of proprietary approaches that challenge conventional wisdom in both influencer marketing and virtual events, with measurable results for clients.
Rather than following industry defaults, Techfluence programs are built around what actually works — from how creators are selected and briefed, to how virtual events are designed for journalists and influencers who have seen every format imaginable. The result is campaigns that are more effective, easier to execute, and built for brands working with real-world budgets.
Most agencies follow the playbook. We're rewriting it.
See How We Do Things Differently →
Ready to Get Started?
Schedule a free 30-minute consultation and we'll recommend the right program for your brand and budget.